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THE PAVILION ON SALISBURY BEACH ANNOUNCES $1.5 MILLION EXPANSION; NEW 2ND FLOOR OCEANFRONT SPACE TO FEATURE EVENT/CONFERENCE CENTER AND LOUNGE

FOR IMMEDIATE RELEASE
CONTACT: Kathy Aiello 978.764.3924
kaiello@atlantichg.com

(Salisbury, MA) For the past four years, the historic Pavilion complex has revived the shores of Salisbury Beach providing a unique, first-rate oceanfront dining, event and entertainment experience for thousands of guests.   Now, the oceanfront landmark announces 2nd floor expansion plans that include a 400-person event center, 200-person function room, and Blue Sky Lounge – all with exceptional panoramic ocean views.

Slated to open in 2014, Atlantic Hospitality Group, LLC (AHG) is advancing Salisbury Beach’s first oceanfront expansion of this kind in nearly five years. When completed, the addition of the 2nd floor event spaces will create the largest oceanfront venue on Boston’s North Shore totaling 25,000 square feet with an interior capacity of 1,000+ people across four large, distinctive rooms.

The 26,000-square foot Pavilion building located directly on Salisbury Beach is currently home to Seaglass Restaurant and Lounge, Blue Ocean Music Hall and By the Sea Gift Shop. Owned by AHG, the group also operates the adjacent Capri Seaside Italian Grille and SurfSide Restaurant, Bar and massive deck on the Atlantic Ocean.

“The view from the Pavilion’s second floor is unparalleled,” said owner and longtime Salisbury businessman and resident Wayne Capolupo. “We have been contemplating this expansion since we first set-out to create the unforgettable destination experience that now encompasses Seaglass Restaurant and Events, Blue Ocean Music Hall, and By the Sea Gift Shop. The new oceanfront space will give guests even more opportunities to experience our beautiful coastline, create a much-needed regional conference and event center, and continue the revival of Salisbury Beach.”

The design, by Gienapp Design & Architecture of Danvers, features extensive glass and window elements to afford magnificent floor to ceiling ocean views from the moment guests step foot into the upstairs lobby. The concept for the renovation is to incorporate elements of the natural beach below infused with harmonious textures and soothing ocean-inspired colors. The new spaces include:

Blue Ocean Event Center                        8,500+/- square feet                        Capacity: 400

Ideal for trade shows, expos, conferences, traveling exhibitions, indoor craft shows and festivals, the Event Center will offer wi-fi technology, on-site meeting planning, set-up and security services, and the framework to produce audio-visual events with ease. Two walls of oversized ocean-facing picture windows will feature sweeping views of the Atlantic coastline from Salisbury to New Hampshire.

Atlantic Ballroom                        2,000+/- square feet                        Capacity: 200-250

The elegant multi-purpose ocean-facing function room offers the perfect setting for wedding ceremonies, showers and receptions of all kinds, and an inspirational environment for corporate meetings and private presentations. The Seaglass culinary team will cater continental breakfast, brunch, lunch and dinner entrees from a second level kitchen.

Blue Sky Lounge & Food Court                        1,000 square feet                        Capacity: 50

Conveniently situated between the Event Center and SkyView Room, this 32-foot-wide bar and food service area will offer varied menu selections from passed hors d’oeuvres at receptions and a soup, salad, grill and sandwich menu at meetings and conferences, to grab and go food at festivals and creative small plate offerings when the lounge is open to the public.

In addition to the above spaces, there are also three meeting rooms that hold between 12 and 20 guests.

The 2009 Pavilion building renovation is heralded for its contemporary waterfront chic architecture and landmark presence as part of the Salisbury Beach skyline. A vintage Salisbury Beach classic since the 1970’s, the Pavilion complex was originally the site of Shaheen’s Fun-O-Rama Amusement Park, an arcade and The Beach Club, a 600-person nightclub that hosted national performers. After a complete first floor restoration in 2009, the Pavilion property reopened featuring the upscale casual, award-winning Seaglass Restaurant and Lounge, a state-of-the-art music and event venue–Blue Ocean Music Hall, and smaller function rooms, making it the premier destination on Salisbury Beach.

The Pavilion at Salisbury Beach offers an array of on-property amenities, from top rated restaurants to stylish meeting rooms:

Restaurants
The Pavilion offers three restaurants on property:

Seaglass Restaurant and Lounge www.seaglassoceanside.com

Capri Seaside Italian Restaurant www.capriseaside.com

Surfside Restaurant and Bar www.surfsidesalisbury.com
Meetings and Conventions
Featuring 12,000 square feet of flexible and stylish indoor, oceanfront function areas, Events at Seaglass are the premier choice for any meeting or conference. Six meeting and event spaces are perfect for hosting groups of 30-300. An experienced team of sales and event managers are available to create any successful meeting or social event infused with warm hospitality. Spaces also offer audiovisual equipment, and wireless and high-speed Internet access.

Concert Venue

Blue Ocean Music Hall www.blueoceanhall.com

A 700-person capacity entertainment venue with state of the art sound and lights, the music hall brings nationally touring acts and top regional talent to the stage in an intimate setting. The music hall is also available for private rental events and productions.

The Pavilion properties are located at the corner of Driftway, Central Avenue and at 4 Oceanfront North on Salisbury Beach and are open daily year round. On-site parking is available. For more information, please call 978.465.2000.

SAXOPHONE KING OF SMOOTH JAZZ TO PLAY AT BLUE OCEAN MUSIC HALL

Blue Ocean_logoSalisbury, MA [July 11, 2014]– In a recording career that spans almost three decades and 23 albums, Grammy Award-winning saxophonist, Kenny G will be bringing his soulful music to Salisbury, Massachusetts. With a short tour to take place during the month of August and a limited number of cities being visited, Blue Ocean Music Hall’s date on Wednesday, August 6 will be the only stop in the New England area.

Kenny G has won multiple Grammy’s and is known for being the best-selling instrumental artist in the modern era, selling over 75 million albums. The smooth jazz saxophonist broke through to success with his 1986 album, Duotones and has had the same success with following albums. Mixing elements of R&B, pop and Latin in with his jazz roots, Kenny has maintained his reputation as the premiere artist in contemporary jazz.

The “Forever in Love” artist not only continues to tour but also continues creating music, having just finished a new record. With each new recording, Kenny begins from a personal place—the sounds that move him. It brings him great joy to perform his material to a live audience again.

When pressed about his theory as to why he has been so successful, Kenny offers, “I think my music givespeople the opportunity to listen to their own thoughts. Tap into their imaginations. Create their own stories tosongs without the limitation of words… plus it’s a really beautiful instrument.”

For the past twenty five years the jazz artist has been a fixture in arenas and amphitheaters and has performed for millions of people all over the world. Kenny G’s appearance at Blue Ocean music Hall offers an intimate setting like never before for jazz aficionados to enjoy the artist’s award-winning music up close and personal at the Blue Ocean Music Hall.

To purchase tickets to the Kenny G concert at Blue Ocean Music Hall, visit www.blueoceanhall.com, www.ticketmaster.com or call the box office at 978-462-5888. The box office is open daily from 11:30am-7:00pm at 4 Oceanfront North, Salisbury, Massachusetts.


For further information regarding scheduling individual interviews, concert reviews or press/photo passes please contact Jason Marcil at 978. 465. 2000 x121, jmarcil@atlantichg.com.

SCHEDULE AT-A-GLANCE – Full descriptions and hi-res photos available; please email jmarcil@atlantichg.com; schedule updates at www.BlueOceanHall.com.

THURSDAY, JULY 17, 8:00PM – THE TUBES – Reserved Seating; $25 – $39

FRIDAY, JULY 18, 8:00PM – COMEDIAN BOB MARLEY – Reserved Seating $26.50

SUNDAY, JULY 20, 8:00PM – CRACKER UNPLUGGED FT. DAVID LOWERY & JOHNNY HICKMAN – $19-$29

FRIDAY, JULY 25, 8:00PM – BRUCE IN THE USA – Reserved Seating $18-$25

THURSDAY, JULY 31, 6PM & 9PM – BLOOD, SWEAT & TEARS, FEATURING BO BICE – Reserved Seating; $40-$50

FRIDAY, AUGUST 1, 8:00PM – THE MACHINE – Reserved Seating $25-$29

WEDNESDAY, AUGUST 6, 8:00PM – KENNY G – Reserved Seating; $59-$79

THURSDAY, AUGUST 7, 8:00PM – THE ZOMBIES – Reserved Seating $29-$39

FRIDAY, AUGUST 8, 8:00PM – 5TH ANNUAL BUFFETT BEACH BLAST – General Admission; $25

THURSDAY, AUGUST 21, 8:00PM – GAELIC STORM – General Admission; $26

FRIDAY, AUGUST 22, 8:00PM – FARRENHEIT – Reserved Seating; $27.50

FRIDAY, AUGUST 29, 8:00PM – LIVE AT THE FILLMORE: ALLMAN BROTHERS TRIBUTE – Reserved Seating; $12-$20

FRIDAY, SEPTEMBER 12, 8:00PM – JOHNNY A & ALBERT CUMMINGS – Reserved Seating; $25-$35

ABOUT BLUE OCEAN MUSIC HALL:

Music lovers of all ages can get up close to their favorite artists at state-of-the-art live entertainment venue, Blue Ocean Music Hall. Offering both national and regional artists, this award-winning year-round oceanfront venue, features 468 seats and 725-person general admission capacity with all seats within 50 feet of the stage. Blue Ocean Music Hall is located at 4 Oceanfront North on Salisbury Beach, and is easily accessible from Routes 1, 95 and 495. Table service including a limited menu and full beverage selections are available; doors open 90 minutes before show times. Purchase tickets by calling 978.462.5888, go online to www.BlueOceanHall.comor visit the Box Office open Tuesday through Sunday at 4 Oceanfront North.Additional shows are always being scheduled; please visit the website for updates.